Brief and Background
The challenge was to envision a groundbreaking conceptual smartphone, the "Goblet C Fold," that would incorporate futuristic technology to redefine the smartphone experience. This project aimed to explore novel ways of enhancing human-technology interaction and addressing current gaps in smartphone functionality. The end objective was to create a brochure that not only showcased the innovative Goblet C Fold concept but also detailed its unique features and benefits.
Project Year - 2022
Project Type - University Project
My Role - Graphic Designer, Digital Product Designer
Tools Used - Adobe Illustrator, Adobe InDesign
Design Process
Research, Conceptualisation and Device Visualisations - The project began with an extensive audit of existing and potential smartphone functionalities. This phase involved identifying the limitations of current technology and envisioning new possibilities. Brainstorming sessions were conducted to generate creative ideas for the Goblet C Fold and to push the boundaries of conventional smartphone capabilities by imagining functions that could bridge the gap between users and technology. The Goblet C Fold concept was brought to life through a series of vivid visualisations created using Adobe Illustrator that showcased the unique design and form factor of the smartphone, highlighting its distinctiveness from current devices. Additionally, at least one new function that was not available in existing smartphones was integrated into the design.
Naming, Logo, and Interface Design - The device was named "Goblet C Fold" to evoke a sense of sophistication and innovation. A sleek and modern logo was developed to represent the brand. The User Interface (UI) design included a lock screen interface with essential information and a home screen with custom-designed icons for core functions like calling, messaging, emails, and more. The UI aimed to enhance usability and aesthetics simultaneously.
Brochure Creation - Using Adobe InDesign, a comprehensive brochure was crafted to present the Goblet C Fold concept. The brochure featured high-quality visuals, detailed explanations of the new functions, and compelling narratives about how the device would revolutionise the smartphone experience.
Design and Scope
The Goblet C Fold concept showcased a futuristic smartphone that went beyond the limitations of current devices. The foldable design, along with the innovative functions, aimed to create a seamless user experience. The interface design emphasized clarity and user-friendliness, while the custom icons enhanced visual appeal. The project's scope encompassed both conceptualisation and design implementation, culminating in the creation of a compelling brochure that effectively communicated the concept to potential users.
What I Learned
This project was a journey of exploration and innovation. It taught me the importance of thinking beyond the boundaries of current technology and envisioning new ways to bridge the gap between humans and devices. I learned how to translate conceptual ideas into practical designs while maintaining a balance between creativity and functionality.
